DULUTH, Ga. (AP) — NFL receiver Chad Ochocinco backed up his promise to ride a 1,500-pound bull on the Professional Bull Riders circuit Saturday night, earning $10,000 for making it out of the chute atop Deja Blu.

The ride lasted 1.5 seconds before Ochocinco was bucked off with no apparent injury.

Ochocinco, who wore a helmet but no additional protective gear or clothing, fell 6.5 seconds short of the time needed to win a new Ford truck and to earn the right to rename the bull after Cincinnati Bengals coach Marvin Lewis.

But the challenge that began with a tweet earlier this month ended with Ochocinco proving PBR president Sean Gleason that he was serious. The six-time Pro Bowl receiver said, however, that he would never ride a bull again.