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Shopping small led to big savings

Ironton aLive, downtown Ironton businesses coordinated local Small Business Saturday

Area residents flocked to downtown Ironton for Small Business Saturday this past weekend, receiving many deals, an opportunity for children to meet Santa Claus and more.

Ironton aLive and the downtown businesses coordinated the local event.

“It’s above typical this year. Every year it gets a little bigger,” Sam Heighton, executive director of Ironton aLive, said. “And Small Business Saturday is a national event, so a lot of extra advertising comes along with that.”

Besides deals at a number of downtown Ironton businesses, the day also featured Santa and Mrs. Claus at the Ironton City Center for photos, the Lawrence County Humane Society helping wrap gifts and adopting out kittens, cookie decorating and hot chocolate at the Transit Café and a Lawrence County Transit bus, serving as a last minute replacement for the trolley, taking customers to different locations downtown.

“Overall, Small Business Saturday went really well,” Heighton said. “It’s a good thing for the businesses, and it also brings people downtown.”

Small Business Saturday was started in 2010 by American Express as a way to promote small, local businesses, and always falls on the last Saturday of November after Black Friday and before Cyber Monday.